Content Creation for Musicians: Short-Form Video

This course provides musicians with a practical framework for creating engaging short-form video content on platforms like TikTok, Reels, and YouTube Shorts. It bridges the gap between professional studio production and social media promotion, teaching artists how to translate their track releases into visual stories. Participants will learn to develop content pillars, capture high-quality footage with available gear, and use editing techniques that maximize listener retention. The curriculum focuses on building a consistent visual brand that drives traffic to streaming services while maintaining artistic integrity.